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What Is SalesDriver.io?
2019.10.28

What Is SalesDriver.io?

By Leann Lundstedt

SalesDriver was developed as an all-in-one, cost-effective, fully managed sales and marketing solution for companies to fully develop their business from its current stage to continued success. SalesDriver  integrates a comprehensive business model

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How SalesDriver Was Born

How SalesDriver Was Born

By Rockford Hunt

Why start a consulting business to teach people how to sell their own products or work with agencies to teach and support their sales efforts? Isn't That what they do? I get these questions A LOT, but the answer may surprise you.

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The Modern Day Sales Rep
2019.10.23

The Modern Day Sales Rep

By Rockford Hunt

The characteristics and skills required to be a sales rep in today’s world have drastically changed from when I was a young and eager associate. The Modern Day Sales Rep has become a hybrid of old tactics, new strategies and technical

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Storytelling and Why It’s a Necessary Sales Tool
2019.09.27

Storytelling and Why It’s a Necessary Sales Tool

By Rockford Hunt

When I ask the Modern Day Sales Rep what they think effective outreach looks like, they often tell me, ‘a concise capabilities deck’. My team has a slightly different approach on this, we tell a story. I know that if I can successfully engage

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7 Power Stats on Why the Customer Journey Matters in 2019

7 Power Stats on Why the Customer Journey Matters in 2019

By Rockford Hunt

As the economy continues to boom, customers across many industries will increasingly benefit as companies compete for their business. In 2019, understanding your customer's needs is critical to earning and retaining their business and

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Creative in the Data Era

Creative in the Data Era

By Rockford Hunt

Let’s face it. It’s a data driven world. In this digital age, numbers are the cold, hard facts and they come into play when we think of how well our campaigns are doing. We look at our ROI, our sales, the number of consumers that visited,

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You’ve Got Data

You’ve Got Data

By Rockford Hunt

Today’s world of business is very data driven. Data tells us how our ads are performing, our customer’s preferences and how well our products are doing. 

The numbers we look at give us cold, hard

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Choosing the Right CRM for You

Choosing the Right CRM for You

By Leann Lundstedt

Customer service is such an important part of the business world. CRM (Customer Relationship Management) is a great tool for managing all your company’s relationships and interactions with current and potential customers. It helps businesses stay

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10 Questions to Ask When Developing a Biz Dev Strategy
2019.09.25

10 Questions to Ask When Developing a Biz Dev Strategy

By Rockford Hunt

Your business development strategy is a document that describes the strategy your company will use to acquire customers and drive growth and profitability. It is easy to see why such a document is critical to the success of your business. Because it

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Target Market Segmentation: What It Is and Why You Need It
2019.09.24

Target Market Segmentation: What It Is and Why You Need It

by Leann Lundstedt

It’s no secret that smart marketing is a key to the success of any business and the strategies you use can be what sets you apart from the competition. These targeted strategies help drive your campaigns and brand messages.

What is

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